Custom Iron On Patches Ltd is committed to making the customirononpatches.co.uk website as accessible as possible to all users, including users with disabilities. This Accessibility Statement describes the standards we aim to meet, known limitations, how to report accessibility issues and how to request reasonable adjustments when ordering.
This commitment supports our obligations under the Equality Act 2010 and reflects best-practice web accessibility standards.
Last updated: 08-May-2026
1. Our Accessibility Commitment
Custom Iron On Patches aims to:
- Make the website usable by people with a wide range of abilities and disabilities
- Meet the Web Content Accessibility Guidelines (WCAG) 2.2 Level AA standard as a working target
- Provide reasonable adjustments to the ordering process for customers with specific accessibility needs
- Continuously improve accessibility as the website evolves
We recognise that no website is perfectly accessible to everyone and that achieving full WCAG conformance is an ongoing process. We are committed to addressing accessibility issues as they are identified.
2. WCAG 2.2 Level AA – Target Standard
The Web Content Accessibility Guidelines (WCAG) 2.2 set internationally recognised standards for web accessibility across four principles:
- Perceivable – information and interface components are presentable to users in ways they can perceive
- Operable – interface components and navigation are operable by users
- Understandable – information and interface operation are understandable
- Robust – content is robust enough to be interpreted reliably by a wide range of user agents and assistive technologies
WCAG defines three conformance levels: A (basic), AA (recommended), and AAA (highest). Custom Iron On Patches targets Level AA as the practical recommended standard for commercial websites.
3. What We Have Done
The Custom Iron On Patches website is built with the following accessibility considerations:
3.1 Visual Accessibility
- Sufficient colour contrast between text and background to meet WCAG AA contrast ratios (4.5:1 for normal text, 3:1 for large text and UI components)
- Resizable text, content remains readable when text is enlarged up to 200%
- Logical reading order maintained when stylesheets are disabled
- Alternative text for informative images
- No reliance on colour alone to convey information
3.2 Keyboard and Navigation Accessibility
- Keyboard navigability, all interactive elements (links, buttons, forms) are reachable and operable using only the keyboard
- Visible focus indicators for keyboard users
- Skip-to-content links to bypass repetitive navigation
- Consistent navigation structure across all pages
- Logical tab order through page content
3.3 Screen Reader Accessibility
- Semantic HTML structure, proper use of headings, lists, links, buttons and form labels
- ARIA labels where standard HTML semantics are insufficient
- Form labels properly associated with input fields
- Error messages associated with form fields where appropriate
3.4 Content Accessibility
- Plain English used wherever possible, technical terms explained where introduced
- Descriptive link text, links describe their destination rather than relying on “click here”
- Page titles are unique and descriptive
- Headings structured hierarchically (H1 → H2 → H3)
- Tables include header cells for screen reader navigation
3.5 Mobile Accessibility
- Responsive design, content adapts to mobile screen sizes
- Touch targets sized appropriately for finger interaction (minimum 44 × 44 pixels for primary controls)
- No horizontal scrolling at standard mobile zoom levels
4. Known Limitations
We acknowledge the following accessibility limitations on the current website. We are working to address these.
- Some images may lack alternative text, older blog images or product images uploaded before alternative text was systematically applied
- PDF documents, historical PDF documents (older invoices, archived documentation) may not be fully accessible to screen readers
- Embedded video content, YouTube/Vimeo embeds may have variable caption availability depending on the original video
- Third-party widgets, payment forms (Stripe), review widgets (Trustpilot), and chat widgets may have accessibility limitations outside our direct control
- Complex tables, pricing tables and specification tables may have limitations for screen reader users despite proper header marking
These limitations are being addressed progressively. Our aim is to resolve all known issues within 6 months of identification.
5. Reasonable Adjustments for Ordering
We provide reasonable adjustments for customers with accessibility needs at any stage of the ordering process. Examples of adjustments we can provide:
- Telephone or email ordering , full quote and order processing by phone or email for customers who find the website difficult to use
- Large-print correspondence, quotes, proofs and invoices in large print on request
- Alternative file formats, proofs in formats more compatible with assistive technology where possible
- Extended response times, flexible communication timing for customers requiring it
- Supported decision-making, talking through options by phone for customers who prefer guided ordering
- Easy-read summaries of key terms (Privacy Policy, T&Cs, Returns Policy) on request
- British Sign Language (BSL), we can arrange BSL interpretation for important order discussions where requested in advance
To request a reasonable adjustment, contact us as outlined in section 7.
6. How to Report an Accessibility Issue
If you encounter an accessibility issue on our website:
6.1 Reporting Channels
- Email: [email protected] (subject: “Accessibility Issue”)
- Phone: 07746 501247 during UK office hours
- Postal: Custom Iron On Patches Ltd, 10 Newhall Street, Birmingham, B3 3AG
6.2 What to Include
- The page or feature where the issue occurred (URL)
- A description of the issue
- The assistive technology you are using (if applicable)
- The browser and device you are using
- Your contact details for follow-up
6.3 Response Times
- Acknowledgement: within 2 working days
- Initial response with next steps: within 5 working days
- Resolution timeframe: depends on issue complexity; communicated in initial response
We treat accessibility issues seriously and prioritise fixes that affect users’ ability to place orders or access essential information.
7. Requesting Reasonable Adjustments
To request a reasonable adjustment for an order:
- Email: [email protected] (subject: “Reasonable Adjustment Request”)
- Phone: 07746 501247
We aim to confirm reasonable adjustments within 2 working days. There is no charge for reasonable adjustments.
8. Compliance Status
Option 1 – If site has been formally accessibility-audited:
The Custom Iron On Patches website was last accessibility-audited on 28-April-2026 by John Salt. The audit found the site to be partially compliant with WCAG 2.2 Level AA, with the limitations described in section 4 being progressively addressed.
9. Continuous Improvement
We commit to:
- Reviewing accessibility annually
- Addressing reported accessibility issues progressively
- Including accessibility considerations in all website updates and redesigns
- Training the team on accessibility good practice as part of ongoing development
- Keeping this Accessibility Statement updated with current limitations and progress
10. Enforcement and External Routes
If you are not satisfied with our response to an accessibility issue, you have the right to escalate:
- Equality Advisory and Support Service (EASS): 0808 800 0082 – for advice on Equality Act 2010 issues
- Equality and Human Rights Commission (EHRC): equalityhumanrights.com – enforces the Equality Act 2010
For full complaint escalation, see the complaints procedure.
11. Accessibility Standards We Follow
- Equality Act 2010 – UK service provider obligations to make reasonable adjustments
- WCAG 2.2 Level AA – Web Content Accessibility Guidelines, working target
- EN 301 549 – European accessibility standard (UK reference standard)
- Public Sector Bodies Accessibility Regulations 2018 – referenced for best-practice alignment, though not legally required for our private sector business
12. Contact Us
- Email: [email protected]
- Phone: 07746 501247
Address: Custom Iron On Patches Ltd, 10 Newhall Street, Birmingham, B3 3AG